Instagram has come a long way! Nowadays influencers invent new trends just to show them off on this social media platform. These trends are often unwearable but pretty to look at! Take a look at the craziest beauty trends we’ve seen on Instagram.

Want brighter, firmer and younger-looking skin? Vitamin C is the answer. This powerful ingredient should be in everyone’s skincare routine as every skin type can benefit from it. Vitamin C is not just another trending ingredient – it can do wonders for your skin. We handpicked the best Vitamin C serums available on the market that will keep your skin happy and bright at all times.

I don’t know about you, but our Instagram is saturated with bright, neon makeup looks. While undeniably gorgeous, the aggressive presence of this aesthetic has made us crave for something dark and moody. It turns out we are not alone! Pinterest searches for grunge makeup have skyrocketed lately, proving that beauty obsessives are looking for ways to show off their dark side. The best thing? Pops of neon are present in the grunge aesthetic as well, giving you a chance to enjoy the best of both worlds. We gathered some sexy grunge makeup looks for you to spice up your beauty routine.

The world of beauty is officially obsessed with pastel hues! These light tones allow us to get creative without taking major risks. Unlike neons, you can easily manipulate the intensity of these colors, being able to create both subtle and dramatic makeup looks. The pastel star of the show RN? Lavender! We handpicked the prettiest lavender makeup products for you to test this flattering hue on your eyes, lips, and cheeks.

Mint green was the unexpected pastel color that rose to fame during the winter months last year. While we’ve been obsessed with its neon sister acid green for a while now, somehow we overlooked the true potential of this pastel hue. Thankfully, designers, fast-fashion brands and cosmetics companies reminded us how pretty mint green can be worn alone, or in combination with other colors. And while you need to think twice about what to wear with mint green clothing pieces, wearing this energizing color on your face it’s much easier. To feed your pastel obsession, we handpicked the best mint green makeup products you can find just below the text.

The day of love is just around the corner! If you already have someone to take you out on a date, you’d want to have your makeup on point along with a cute hairstyle. And even if you don’t have a significant other, going out with your friends might turn into a romantic adventure. Sounds cheesy, right? Well, you better be prepared than struggling to fix your smudged lipstick throughout the night! To ensure your glam will survive through meals, kisses, and steamy love scenarios, we sourced the best kiss-proof lipsticks for Valentine’s Day.

Niacinamide is steadily becoming one of the most sought-after names in the skincare world. Less known as vitamin B3, this ingredient comes with a long list of benefits for all skin types. Dermatologists recommend it, social media skincare gurus swear by it – niacinamide is finally getting the star of the show status it always deserved. However, not every niacinamide serum on the market will give you stellar results. You want formulas that are packed with other great ingredients, helping vitamin B3 release its full potential. We searched and tested multiple formulas to curate this list of the absolute best niacinamide serums, you can find just below the text.

My lashes can always use a little help achieving length and volume. Many products promise a daily boost of confidence for your lashes, but simply fail to deliver. I do not want a product that easily slides off the eyes, or looks clumpy or too intense for a workday or simple evening out. 

Having the same eyeshadow color like half of the population doesn’t mean you are less interesting than gals with baby blues. In case you didn’t know, makeup artists love to work with brown eyes – it’s the one eye color that can pull off any eyeshadow. However, if you want to bring all the attention to your gaze, pros suggest carefully picking the color story that will land on your lids. We handpicked the ten best eyeshadow colors that will make you regret saying “Brown eyes are boring.“

As beauty obsessives, we often scroll on Instagram for inspo. What caught our eye recently is the contrasting makeup trend. Makeup artists are mixing clashing shades to create a dramatic effect. There are many ways to nail this colorful aesthetic, so we are here to give you all the inspo. We handpicked our favorite contrasting makeup looks to show you all the creative ways you can add not only color but also contrast to your beauty routine. Scroll down to get all the details about this bright makeup trend.