You know what, I’m not gonna lie to any of you. I’m one of the least stylish people you’ll ever meet, in every sense of the word. Back in the day when I used to play football, I was a typical right back or center midfielder, throwing in tackles and pinging long balls forward. None of this flashy stuff, no stepovers, no nonsense.

The profile of female athletes has been rising for a few years and 2019 caps off a progressive decade when it comes to brand exposure for women. The US football team achieved their fourth World Cup win in the summer of 2019, raising the profile of their athletes. Striker Megan Rapinoe won the Golden Ball and Golden Boot at the World Cup, Fifa’s best player of the year and also the Ballon d’Or.