As we are approaching one of the most exciting music events in a year, the American Music Awards, we want to share with you 5 red carpet looks that we can’t get out of our heads. Ranging from Rihanna’s 2010 iconic catsuit to Chrissy Teigen’s wardrobe malfunction, this list includes some of the boldest fashion choices from your favorite stars. If you love ensembles that really stand out, you’ve come to the right place. These celebrities decided to get out of their comfort zone and deliver unique fashion moments that are now a part of history.
If you thought that celebrities can’t show any more skin than they did so far – take a second look. The gallery below brings you the shortest dresses ever that your favorite stars have rocked both on and off red carpets.
Fact: Britney Spears has been ruling the fragrance game way before Kim Kardashian. The reality star is now making millions in a single day when launching new fragrances, but she still can’t beat the Queen of Pop. Spears is still the most successful celebrity perfumer who has sold over $1.5 billion worth of perfumes in the past 14 years. She took the fragrance world by storm with the launch of her first perfume Curious in 2004. To this date, Spears counts 22 signature perfumes. The pop has reportedly made around $12 million after each launch.
The queen of pop is expanding her influence in the fashion world. Britney Spears signed a contract with Epic Rights to deliver several collections of clothing, accessories, electronics, workout gear, hair care and much more. Epic Rights is a leading retail label, that sells merchandise and represents a number of world-known artists. In the future, they will also be handling Britney’s e-commerce business. You would be able to buy her lifestyle merchandise on Amazon.com.
“We see this new lifestyle collection as Britney’s next step in connecting with her legions of loyal fans around the globe. Sharing her style and fashion sense through products she has developed is a testament to her authenticity as well as her commitment to and appreciation of the fans that have made it all possible.’- said her manager Larry Rudolph. “Britney continues to be one of the biggest pop stars in the world with numerous multi-platinum records and awards over the past 20 years. As a passionate artist, successful businesswoman and devoted mother, her strive for excellence is unparalleled,’-added Dell Furano, CEO of Epic Rights.
Launching a namesake lifestyle brand is becoming a trend in Hollywood. Celebrities such as Oprah and Gwyneth Paltrow are proud owners of multi-million labels that are growing every single day. The pop icon is joining the ranks of these stars and we don’t have a single doubt that her namesake merchandise will be as successful. In 2013, Spears started a 4-year long residency at The AXIS at Planet Hollywood Resort & Casino in Vegas. The “Britney: Piece of Me’ shows sold over 1 million tickets with earnings of around $140 million. Starting from June 12, the singer is going on tour through the USA and Europe.
Spears is officially back in the game. She recently launched a campaign with the trending fashion house Kenzo, her first one as their ambassador. Now, she’s getting into the merchandise world, with collections that are already in the making. This is not the singer’s first experience in branded merchandise. She is the owner of one of the best-selling fragrances ever. Britney’s collab with Elizabeth Arden on a line of perfumes reached worldwide success. It is available in over 85 countries.
Britney and Epic Rights still haven’t announced an official release date, but the lifestyle merch is expected to drop in spring 2019. This might be a whole year away, but her fans already psyched to see what the queen of pop will deliver.
Photo Credit: @britneyspears/Instagram
Britney Spears is Miss American Dream since she was 17, but somehow never conquered the world of high fashion. The pop star has been famous for decades now, but not a single designer tapped her to star in a campaign. You might have noticed that Britney doesn’t go on fashion shows as well. The most surprising fact is that after all these years, she has never attended the most glamorous A-list event, the Met Gala.
However, the star just landed her first high-fashion gig – the luxury fashion house Kenzo tapped Spears to star in its Spring 2018 campaign. To be honest, Britney never seemed very interested in high fashion. She has been wearing the same style of bejeweled naked dresses on her performances and kept her street style mainly casual for years now. Anyway, the pop star proved that she can front a luxury campaign like a pro.
Carol Lim and Humberto Leon, the creative directors of Kenzo chose Spears for their “nostalgia-based’ campaign. Their Spring 2018 collection for the brand is a tribute to the launch of Kenzo Jeans in 1986. The singer models the pieces from the brand’s La Collection Memento No. 2 collection. She wears multiple playful outfits. All of them are finished off with a chic baseball hat. In one of the shots, Britney flaunts vibrant floral print coordinates that feature crop top, skirt and trench coat. In another photo, you can see the star rocking an all-denim look that consists of hot thigh-high lace-up booties, denim lingerie, and chic cropped denim jacket. In some of the photos, Spears’s belly-button piercing and back tattoo are visible. The 36-year old singer admitted that she is less keen on taking fashion risks now that she has been in the past.
“It’s tricky [now] because as a mother, you don’t take as much risk with your style,’ she told Vogue.
The Spring 2018 Kenzo Campaign was shot in Los Angeles by Peter Lindbergh. The fashion house made a bold choice with making Britney Spears their new face. Instead of hiring someone from the millennial generation to model the pieces, they made a unique choice. To see the 2000s biggest pop star in a luxury campaign for the first time in her long career felt refreshing. We finally saw a piece of the old Britney Spears who likes to experiment with her style. We have yet to see if Kenzo will inspire more brands to invite the Queen of Pop in their world of high fashion.