How Virtual Worlds Influence Real-Life Trends

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While the metaverse has yet to become the virtual oasis we were promised a couple of years ago, we still spend a good chunk of our time in different virtual worlds. Much of our time is spent interacting with others virtually, whether we’re using social media to connect with friends or video chat to meet remotely with our work team. Even a lot of our entertainment takes place virtually these days. While movie theaters still have their public, many people prefer to stream movies and watch them together virtually using apps like Teleparty. 

Platforms like Roblox and Fortnite are for more than just gaming; they’ve become places for people to gather, socialize, and express themselves. In this article, we look at how these virtual environments are shaping today’s latest trends. 

The Immersive Appeal of Virtual Worlds

There’s nothing like taking a break from the real world to explore a virtual world and find something new. In virtual worlds, users can find the old reinvented for the modern era and the new that often looks like something out of a science fiction movie. As many of our favorite activities have moved online, casinos haven’t been left behind. These virtual platforms do such a good job of recreating the atmosphere and games found in a real casino that they almost feel like the real thing. 

When players visit online casinos, they can play slots or a variety of card and table games. In this virtual world, a game like roulette plays out much like it would in real life. Players can choose from European or American options and select their bets, choose their numbers, colors, or groups of numbers, and wait as the wheel spins, just like in a physical casino. 

Beyond the online casino world, we can see this in games like Fortnite and Roblox, which no longer fit in the gaming box. These titles have become cultural phenomena, where players can do everything from engaging in social activities to showing off their personal style. Look no further than Roblox for an example of a platform that lets players do things like design and wear custom outfits and is home to an active community of digital fashion designers. These virtual worlds have opened up a new space for users to explore different styles and come up with creations that match their real-world fashion tastes such as the latest winter trends

The Fusion of Gaming and Fashion

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The fashion world has teamed up with the gaming industry for collaborations between luxury brands and gaming platforms that have delighted fans of both sectors. For example, Gucci partnered with Roblox to create a virtual Gucci Garden with digital goods that are the same as the physical products found in the real world. Balenciaga introduced virtual clothing in Fortnite, blending high fashion with gaming culture.

When the fashion and gaming industries work together, their brands can reach even larger audiences, and both sides get to explore new ways to express themselves creatively. Digital fashion collections and in-game skins have had a big influence on the closing designs we see in physical stores and people wearing out and about, with gaming-inspired streetwear being especially popular. 

Virtual Trends in Art, Music, and Events

As one would expect, art and music have also gotten in on the fun in the virtual world. Virtual platforms have changed how we experience art and music and how they are delivered. Fortnite set a new standard for virtual concerts with Travis Scott’s performance, which attracted millions of viewers and showed the world how much potential there is for these virtual events. When brands see this ty[pe of success, it has a trickle-down effect, often reaching mainstream entertainers and influencing how they interact with their audiences. 

The same can be said of gaming aesthetics, which can be seen in graphic design and visual storytelling. It’s interesting to see how elements from these virtual environments have such a big impact on real-world media. 

Written by Megan Taylor
Megan is a beauty expert who is passionate about all things makeup and glam! Her love for makeup has brought her to become a beauty pro at Glamour Garden Cosmetics.