How to Become a Fashion Icon


Having a passion for fashion is a personal thing, but that doesn’t mean you can’t relish having admirers. Becoming a fashion icon is a lofty goal, yet it’s attainable for anyone regardless of age, race, or gender. In fact, creating space for people from diverse backgrounds to celebrate their style helps create inclusion in an industry rooted in exclusion.

If you’re ready to embrace your style and show yourself to the world, follow these tips for becoming a fashion icon.

Identify Your Signature Style

The first step in becoming a fashion icon is taking time to reflect upon yourself, and consider what you love in an outfit. Then, think about what aspects of your style make you who you are. What items or traits do people see and think of you?

Creating a signature style is how you showcase your fashion sense to others while still having it be yours. Your signature style could be anything from wearing red lipstick to incorporating custom richardson hats into your everyday attire. The important thing is that it helps you feel confident and self-assured. 

Get Ahead of the Trends

Being a fashion icon means getting ahead of the trends. Stay up-to-date in the world of fashion and see what’s coming down the pipeline. Then, jump on the trends you love before they take hold.

If you’re already passionate about fashion, you likely have trusted sources that you go to for content. View these sources through the lens of a designer or stylist and see what aspects you can incorporate into your daily looks.

Think Outside the Box

Staying abreast of upcoming fashion trends means you can also strategically deviate and create your own variation. Don’t be afraid to experiment and try new things, even if they seem outside the realm of popular fashion. Veering from the status quo will position you as a tastemaker – someone who influences trends rather than follows them.

Sustainability and eco-conscious fashion are at the forefront of everyone’s minds right now. Use this movement to venture into thrift shops or purchase original pieces from unknown designers. Then, encourage others to follow you away from fast fashion trends.

Know Your Audience

Understand that you’re celebrating fashion and putting your outfits together for you. However, considering your audience will help you position yourself and craft a narrative that builds a following. The reality is that you can be fashionable, but you can’t be a fashion icon if no one knows to idolize you.

Focusing your message on a specific audience doesn’t mean that you’re blocking the potential for additional support. For example, you might cater your messaging to people in your demographic. Yet, you’ll still get followers and feedback from people who don’t fit your “niche.”


Showcase Your Daily Look on Social Media

Once you’ve clarified your messaging and know who your ideal audience is, share those daily looks on social media. If you have no interest in becoming an influencer, that’s ok; use this as a platform to connect and celebrate your style. 

Showcase Your Confidence

Finally, do everything with a healthy amount of confidence. Go forth into the world and be unapologetically you. You’ll come across people who try to bring you down or say cruel things, but they aren’t your audience, and that’s ok. 

Know the difference between confidence and arrogance. When you’re confident, you’re not afraid to show the world who you are. When you’re arrogant, you feel entitled to the people who follow you or you feel better than them. True confidence is knowing that there’s room for everyone at the table; someone else having more doesn’t mean you have less. 

With some time, strategy, and dedication, you can become a fashion icon. 

Written by Megan Taylor
Megan is a beauty expert who is passionate about all things makeup and glam! Her love for makeup has brought her to become a beauty pro at Glamour Garden Cosmetics.