While some brands go for some innovative, creative ideas for making their new season campaigns wow-worthy and spectacular, others adopt the policy of choosing the right staff. Luxurious British fashion house Burberry chose exactly this second method and invited Victoria and David Beckham’s handsome middle son, Romeo Beckham to star in its new season campaign. Joining such talented models as Cara Delevingne, Edie Campbell, Alex Dunstan, Max Rendell, Charlotte Wiggins and Charlie France, Romeo is having a blast in the Burberry spring/summer 2013 campaign, shot by the one and only Mario Testino. Simple background, sizzling outfits, established names in the modeling industry and the 10-year-old little charming fashionista together make the Burberry spring/summer 2013 campaign a trending topic in the net and Twitter, and one of the most successful campaigns of the new warm season. The mission accomplished!
In the photos of the Burberry spring/summer 2013 campaign, Romeo Beckham is shown donning those high-end trench coats, classy shoes and pants, outfits perfectly put together and finished off with the brand’s iconic accessories. No wonder, the boy’s modeling debut in the wonderful world of fashion is more than successful. Talking about the shooting process with Romeo backstage, the creative director of the luxury brand, Christopher Bailey commented: “We had such fun shooting the campaign and I think that comes through in the images.”
Actually, fashion and style is in Romeo’s blood, as he has a talented fashion designer mom, Victoria Beckham, and, in general, one of the most fashionable families in the world. Besides, as David Beckham reveals Romeo is the most fashion-oriented one among their children, saying: “Brooklyn will just wear his soccer shirts and T-shirts, but Romeo is the fashion one, so he’ll go for skinny jeans and a vintage T-shirt and funny hats. One Christmas he asked for a pair of Spats shoes.”
“I think that my middle son thinks that he is going to take over,” Victoria Beckham adds. “Romeo likes to get involved. He likes to go out in a suit with a bowler hat… he’s a real fashion lover.”
No wonder, this is a start of a brilliant modeling, and, why not, designing career for Romeo in the future.
As for the new Burberry spring/summer 2013 collection, it’s absolutely lust-worthy, filled with lots of jewel tones, metallic touches, screaming accessories, interesting shapes and cuts. It’s one of the most vibrant collections of the new season and so is the new Burberry spring/summer 2013 campaign! Also don’t miss the recently released campaign video below!
Photos courtesy of Burberry