Going back to the roots is a well-known technique in fashion for coming up with memorable lines that catch everyone’s attention. The newest Marc by Marc Jacobs fall/winter 2014-2015 collection does exactly this, going back to the roots and showing the brilliant heritage the secondary line of Marc Jacobs has. This was the technique adopted not by Jacobs himself, as he was sitting front row at the show unveiled at New York Fashion Week and feeling so proud for his choice of the new creative designers of the fashion house: Katie Hillier and Luella Bartley. They were initially hired to bring some innovations and excitement to the world of Marc by Marc Jacobs and as the Marc by Marc Jacobs fall/winter 2014-2015 collection hinted, the goal was accomplished!
“We’re going back to her roots and making her tougher. She’s this active person with energy, a bit feisty and sulky,” explained Bartley. So the Marc by Marc Jacobs girl is a Ninja BMX girl actually this year and she loves playing with grunge fashion, sporty motives and street culture that lead to something imaginative, yet cool!
So the Marc by Marc Jacobs fall/winter 2014-2015 collection brings a myriad of sharp blazers, classy coats, knitted dresses, creative turtleneck bodysuits, boxy jackets, as well as girly skirts inspired by Tim Burton’s Alice, long wrap skirts, interestingly tailored trousers, latex pencil skirts, checkered overalls and funky printed dresses, tunics, jeans and tops. The beginning of the show was sharp with sporty vibes, then it got sportier and funkier with warrior motifs, while the final was spectacular with its girly silhouettes and ethereal vibes brought forward thanks to the line of waffle sweaters, full tulle skirts and military jackets.
The accessories of the Marc by Marc Jacobs fall/winter 2014-2015 collection were also unique, bringing super-big belts fastened at the waists, chunky sport boots and some more feminine variants that were showed at the end. The models’ girly two French braids gave innocence and softness to the overall aspect of the Ninja girls.
It was more than clear that Hillier and Bartley managed to satisfy their boss, as Marc Jacobs stood up to clap proudly at the end of the show. The only doubt we have is whether the brand name is gonna change now!
Photos courtesy of WWD