When Kim Kardashian and her long-serving makeup artist Mario Dedivanovic announced that they are collaborating on a collection, the internet freaked out. Millions of fans who follow their work, know that Mario Dedivanovic is the artist behind Kim’s most iconic makeup looks. They started working together 10 years ago and shaped the beauty industry ever since. Mario and Kim started the contouring craze that is still alive and well to this day. Kim Kardashian’s signature bronze smokey eye has countless of recreations all over the social media. Her bright under eye changed the way we conceal. With the launch of KKW Beauty last year, it was just a question of time when Kim and her makeup artist will treat their fans with a collaborative collection.
The KKW Beauty x Mario makeup collection finally has a launch date! The duo’s collaborative goodies will drop on April 5. Kim and Mario met on this date, 10 years ago. Kim Kardashian wasn’t as big back then and many artists and designers were advised to avoid working with her. Dedivanovic had to cut ties with his agency because of his work with the most famous Kardashian. According to the makeup artist, the agency said goodbye to him with the following words: “Good luck, Mario because you will never get a Vogue cover working with her”. He went against all odds and to this date landed six Vogue covers with Kim, countless covers on other prestige magazines, a status of celebrity makeup artist and an upcoming collaboration with the queen of the beauty world herself.
The beauty mogul and her makeup artist finally revealed more details about their collaboration. Kim Kardashian and Mario Dedivanovic are releasing an eyeshadow palette and lipsticks. As a surprise to many, the eyeshadow palette includes a pop of color. Besides Kim’s signature bronze and brown shades, they included a vibrant cobalt blue. This shade is called Libra, a nod to Kim’s and Mario’s horoscope sign. Mario has done quite a few blue looks on Kim throughout the years and they are among Kim’s favorites. Mario’s mood board for this palette was full of images of makeup looks that he has done on Kim. That is where he found inspiration to create this palette together with Kim Kardashian. This palette has a total of 10 eyeshadows with both matte and shimmery finish as well as a mirror. The price of the palette is $45, which is pretty reasonable compared to the other eyeshadow palettes on the market.
The KKW Beauty x Mario collab also includes 3 lipsticks: one creme lipstick that will retail for $20 and two high shine lipglosses with $18 price tag. The lipsticks are expectedly on the nude side since Kim was never a huge fan of bold lips.
üò© ok so this pretty much sums up our relationship for the past ten years. She wouldn’t look up and I kept asking! See my last post for all the swatches üé®ü§∑üèª‚Äç‚ôÇÔ∏èü§∑üèª‚Äç‚ôÇÔ∏è #KKWxMARIO collab – April 5th @kkwbeauty #MakeupByMario @kimkardashian. (The shade I used on her eyes here is called Libra. Both Kim and I are Libra’s üíô)
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OMG here it is! I’m so nervous right now my heart and hands are shaking. I hope you love it üôèüèªüôèüèª #KKWxMARIO tons more pics, videos, tutorials coming soon! @kkwbeauty @kimkardashian #MakeupByMario. Video- @huxch. Check my IG stories for some info about it üòö
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Mark your calendars on April 5, because this is one of the most exciting collaborations in the beauty world. Stay tuned for more details.
There is one makeup trend that you must not miss this season. Glossy eyeshadows are all over Instagram! Once something becomes Insta-approved, it’s officially a trend. This is one of the most versatile eyeshadow looks you’ll ever see. It allows you to play with colors in so many different ways. This spring, bright shades are going to be extremely popular. So get your lavender glossy eyeshadow ready, and start working on some statement looks. Even if you are not a huge fan of vibrant looks, you will change your mind once you see all the fun ways you can experiment with gloss. Check out the photos below to get some inspo on how to pull off the glossy lid trend. Time to get creative ladies!
All shades of purple, lavender, and plum are trending this season. So don’t hesitate to rock a bold colorful lid.
The Insta-popular makeup brand Melt Cosmetics is launching a new line. Fans will be delighted to hear that it is inspired by the late Aaliyah. It’s been quite a while since makeup fans expressed their wishes to get a collection that celebrates the R&B icon. It was MAC who first announced they will be releasing the MAC x Aaliyah line, but it seems that Melt beat them to the chase. Dubbed Baby Girl, the eyeshadow stack is based on the singer’s last album cover.
The set will include five eyeshadow singles, all in daring colors. Aaliyah was one of the biggest makeup chameleons, who was never afraid to pull off a bold eye look. Each product celebrates her unique sense of wearing makeup. The whole point of the collection is to encourage women to stand out, just like the R&B icon did. The star’s last album cover titled Aaliyah was painted in an electric orange shade. The Melt collection celebrates her final release, and all the products carry names of her songs.
The stack features five different shades with an orange hint. “Baby Girl’ (also the name of the collection) is a gorgeous shimmery tone with yellow hints and a pink iridescent shine. “So Dope’ is probably the hottest coral color you’ve ever seen. “Come Over’ is the most gorgeous orange matte shade, while “More Than a Lover’ is a shimmery eyeshadow with a rusty finish. The last one, “Dust Yourself Off’ is a deep chocolate brown hue. They are all highly-pigmented with an amazing color payoff.
Melt’s CEO Lora Arellano shared a post describing how the new products will look and tested them out on herself. Red and orange eyeshadows are among the trendiest hues you should experiment with this spring. Fiery lids are currently the best way to stand out, so Melt’s new eyeshadow stack comes at the right time. Many 90’s trends are still making a comeback in the world of fashion and beauty. Colorful lids, shimmery eyeshadows, dark lips, accented lip liners, prepare to embrace all of these statement beauty tricks.
MAC’s Aaliyah collection won’t drop until summer 2018. If you can’t wait that long and you prefer cruelty-free products, Melt’s Baby Girl line will be the perfect addition to your spring looks. The Baby Girl collection will be released on March 23 on meltcosmetics.com. You can purchase the whole stack for $58.